Two heads are better than one — or in the case of the CPG world — two brands in one product might be the recipe for business growth, as representatives from Fly By Jing, Fishwife, and Aura Bora shared during a recent SPINS webinar on product collaborations....
Natural sparkling water brand Aura Bora is taking its premium, culinary-inspired sparkling beverages beyond natural channels as more consumers demand botanical-infused drinks, brand CEO Paul Voge told FoodNavigator-USA.